If you’re a healthcare executive, public health officer, or communications director, you already know how important clear health communication is.
Whether it’s educating patients, spreading awareness, or encouraging a specific action, getting the messaging right can make a real difference—for both your organization and the people you serve.
But here’s the challenge: writing health content that’s accurate, approachable, and effective isn’t easy. And that’s where I come in.
From Nurse to Health Writer
I started my career as a registered nurse, where I spent years working directly with patients, explaining diagnoses, treatments, and options in words they could understand. I loved the moment when something clicked for them—when they felt confident enough to make a decision because they truly understood their health.
But I also experienced the challenges of the healthcare system—the burnout, the need for clearer patient education, and the overwhelming amount of confusing or inaccessible health information out there.
When I transitioned to writing, I brought my clinical experience with me. I started creating patient education content online, learning SEO, and helping healthcare organizations connect with their audiences in meaningful ways. I’ve been able to combine my love for patient education with my writing skills, and it’s grown into a business that I’m proud of.
Why Healthcare Messaging Often Misses the Mark
Many healthcare organizations struggle to create content that speaks to the public in a way that’s both accurate and relatable. Here are some of the challenges I see most often:
Complex messaging: Medical topics are naturally complicated, but readers need simple explanations.
Time constraints: In-house teams are often stretched thin and don’t have the bandwidth to produce consistent, quality content.
Health literacy gaps: Miscommunication can leave patients confused, disengaged, or vulnerable to misinformation.
What Sparked My Mission to Fix Health Communication?
Over the last few years, we’ve seen firsthand how confusing health messaging can contribute to poor outcomes—especially for vulnerable populations. Even experienced science communicators sometimes struggled to create content that the average person could understand or relate to.
At the same time, misinformation often spread faster because it was worded in much simpler, more accessible ways.
That was my lightbulb moment. I realized I could help healthcare organizations solve this problem. By combining my clinical knowledge with strategic communication, I could help them create content that’s accurate, accessible, and engaging—so people can make truly informed decisions about their health.
How My Perspective Makes This Service Unique
As a former nurse, I’ve educated patients face-to-face on many of the same topics I now write about. I understand what language resonates, what questions people are likely to ask, and what examples help things make sense. This experience gives me a unique ability to:
- Simplify complex health concepts without oversimplifying the truth.
- Write content that feels relatable and trustworthy.
- Anticipate gaps in understanding and proactively address them.
Because I’ve worked within healthcare systems, I also understand how organizations operate and what their audiences need—whether it’s a large hospital, a public health agency, or a corporate wellness program.
Why Healthcare Organizations Trust Me to Deliver Results
Here’s what my clients get when they work with me:
- Clinical expertise: As a nurse, I bring firsthand experience educating patients and a deep understanding of healthcare topics.
- A time-saving partner: I can hit the ground running, minimizing onboarding time and effort.
- Independent execution: As an experienced freelancer, I work independently and help clients maximize their existing content assets without overloading their team.
- Authentic, relatable messaging: I write in a way that connects with readers, helping organizations build trust and engagement.
- Results-focused content: Whether it’s spreading awareness, educating the public, or driving a specific action, my content supports your goals.
What Clients Are Saying
Here’s what some of my clients have shared about working with me:
“Ellyn has been an integral part of a custom content team and a go-to nurse writer for a major comprehensive cancer center client. She is skilled at communicating scientific and clinical information to patients. She finds and follows the medical evidence and the highest quality sources, explains complex cancer topics in an approachable way, and offers a warm and engaging voice. As a nurse, she is one that is able to transition from individual patient care to becoming proficient at writing for populations.”
“Ellyn’s expertise as a registered nurse shines through in her work. She possesses an in-depth understanding of the healthcare space, allowing her to provide valuable insights and suggestions that greatly enhance the quality and accuracy of her writing. Her knowledge and experience add a layer of credibility and authenticity to the medical content she produces.”
The Growing Demand for Clear Health Communication
The need for accurate, accessible health information will only continue to grow. As organizations face increasing challenges—from health literacy gaps to the rapid spread of misinformation—strategic, evidence-based communication will be more important than ever.
I see my role as a partner to healthcare organizations working to bridge this gap. By creating clear, engaging content, I can help you connect with your audience, build trust, and ultimately improve health outcomes.
Let’s Work Together
If you’re ready to create content that educates, engages, and supports the people you serve, I’m here to help. Let’s work together to build messaging that makes a difference—for your organization and your audience.
Book a call today to discuss your next project.
