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SUMMARY: I joined Sarah Turner’s “Write Your Way to Freedom” copywriting course in 2019 with lifetime access and it was instrumental in helping me launch my own successful healthcare writing business. The course provides an excellent foundation in copywriting skills and I highly recommend it for anyone looking to start a freelance writing career, even if you don’t have prior professional writing experience.

Note: This post contains affiliate links. If you do purchase the WYWTF course, I may receive a commission. I only use affiliate links for products and services I have personally used and truly believe to be worth it. You can learn more about my policy here.

In 2019, I found myself at a crossroads in my career. As a registered nurse, I was overworked and burnt out from the long hours and stress of patient care. While I still wanted to do something related to healthcare, I craved a career that offered more flexibility and freedom. That’s when I discovered Sarah Turner’s copywriting course, “Write Your Way to Freedom.”

The idea of a freelance copywriting career in the healthcare industry was incredibly appealing. It seemed like the perfect way to leverage my medical knowledge while escaping the grueling demands of bedside nursing. But I had no idea where to start or how to find clients in this niche.

Enter Sarah Turner via a very well-timed Instagram ad. I soon learned she was a successful medical copywriter who had built a thriving business and was now sharing her knowledge with aspiring writers like me. Her course promised to teach me everything I needed to know to launch my own copywriting business and achieve the freedom I craved.

In this article, I’ll share my personal experience with Write Your Way to Freedom and provide an in-depth look at what the course offers. I’ll also discuss who can benefit most from Sarah’s teachings, especially those looking to transition into healthcare copywriting, and how you can get started.

If you’re considering a career in freelance copywriting, particularly in the healthcare industry, but don’t know where to begin, keep reading. Sarah Turner’s course might just be the roadmap you’ve been searching for.

What is Write Your Way to Freedom?

Write Your Way to Freedom is an online copywriting course created by Sarah Turner, a successful freelance copywriter who has worked with numerous high-profile clients. The course is designed to teach aspiring writers the skills and strategies needed to build a thriving copywriting business from scratch.

Overview of Sarah Turner’s copywriting course

The course is divided into several comprehensive modules, each focusing on a specific aspect of freelance copywriting. These modules cover topics such as:

  • Understanding the basics of copywriting
  • Finding your niche and target audience
  • Crafting compelling copy that converts
  • Pricing your services and managing clients
  • Marketing your business and finding high-paying clients

Throughout the course, Sarah shares her personal experiences and provides practical, actionable advice that students can implement immediately. The course also includes scripts and real-life examples to help students apply what they learn to their own copywriting businesses.

Additionally, the program offers an extremely supportive community group, considered one of the most supportive groups in the industry. There is also 1 live Q+A call with Sarah each week and 2 live coaching calls with one of the 4 copy coaches in the program, covering various topics about writing copy and running your business.

Once you have established your business and secured a few clients, you can apply for certification from the program.

Photo of the author's WYWTF directory listing.
Here’s my listing as a certified WYWTF copywriter. You get a seal to use on your website and backlink from the directory to your site (you’ll learn all about the importance of backlinks in the course!).

Who the course is designed for

Write Your Way to Freedom is designed for anyone who wants to build a successful freelance copywriting career, regardless of their background or experience level. This includes:

  • Aspiring writers who want to turn their passion into a profitable business
  • Stay-at-home parents looking for a flexible, work-from-home career
  • Professionals who want to transition out of their 9-to-5 job and achieve financial freedom (including many healthcare professionals and teachers)
  • Freelancers who want to niche down and specialize in copywriting

Whether you’re a complete beginner or have some writing experience under your belt, Sarah’s course provides a step-by-step roadmap to help you achieve your goals and build a successful copywriting business.

Personally, I’d always been a good writer in school and had even done a little bit of freelance writing for a content mill (yuck). The content mill was so low-paying that I had trouble believing that anyone could actually make a living freelance writing. But that was going to change soon.

My Experience with Write Your Way to Freedom

When I first came across Sarah Turner’s course, I was skeptical. I had seen countless online courses promising to help me achieve my dreams, make money, have more freedom, etc, etc. But I didn’t really believe any of them could deliver. However, something about Sarah’s approach resonated with me, and I decided to take a leap of faith.

Why I decided to take the course in 2019

In 2019, I was a burnt-out nurse working a demanding job that left me feeling unfulfilled and stressed. Although I had a passion for writing and had done some very low-paying freelance work previously, I had no idea how to turn it into a viable career that could command a fair rate for my skills.

When I discovered Write Your Way to Freedom,” I was intrigued by Sarah’s success as a medical copywriter, even though the course wasn’t specifically about that niche. She emphasized the importance of finding a profitable niche and targeting high-paying clients, which resonated with me. I decided to invest in myself and my future by taking the course, intrigued by the possibility of being able to charge a fair rate for something I enjoyed.

How the course helped me launch my successful healthcare writing business

From the moment I started Write Your Way to Freedom,” I knew I had made the right decision. Sarah’s course was comprehensive, well-structured, and packed with practical advice. She covered everything from crafting compelling copy to marketing my services and managing clients.

One of the most valuable aspects of the course was Sarah’s emphasis on finding a niche. This one was easy for me, I had already decided to focus on healthcare writing, specifically targeting independent healthcare providers and telehealth practices. This focus allowed me to position myself as an expert in my field and attract high-paying clients.

Sarah’s course also provided me with the tools and confidence I needed to launch my freelance copywriting business. I followed the modules in the course to create a professional website, reach out to potential clients, and close deals.

Within a few months of completing the course, I had landed my first client and was well on my way to building a successful healthcare writing business. Many students actually get their first client while they’re still working through the course. I personally took a slower path since I was still working full-time as a nurse.

I originally wanted to use copywriting as a side hustle to earn extra money each month without having to pick up more nursing shifts. Eventually, I transitioned to working full-time in my own business as a freelance healthcare copywriter.

Your WYWTF journey starts by signing up for Sarah’s free introductory masterclass.

Inside Look at the Write Your Way to Freedom Course

Now that you know a bit about my personal experience with Write Your Way to Freedom,” let’s take a closer look at what the course actually entails. In this section, I’ll break down the course modules, highlight some standout features, and discuss the valuable copywriting community that comes with the course.

Breakdown of the course modules and what they cover

Write Your Way to Freedom is divided into several comprehensive modules, each focusing on a key aspect of building a successful freelance copywriting business. These modules include:

  1. Cultivating a Business Owner Mindset: This module covers considering your values and setting goals for the type of business you want to have.
  2. Building a Rock Solid Foundation: This module covers the basics of copywriting, including choosing a niche, understanding your target audience, crafting compelling headlines, and structuring persuasive copy.
  3. Getting Started Writing: This module covers the essential business tools, the basics of pricing your work, and a suggested list of places newbies can get started writing.
  4. Look Like Pro: This module covers how to build your own website to help bring in leads and look like a professional (because you are!).
  5. Building a Loving Client Base: This module covers multiple strategies for finding clients.
  6. Pitching and Onboarding Clients: This module cover how to take leads all the way into paying clients.
  7. Master SEO: This module covers more advanced techniques for search engine optimization (helping your clients get found by Google).
  8. Continuing Education: Theres always something more to learn. This module covers additional types of copy that you might want to offer clients once you master the basics.

Between all of these modules, there are about 70ish individual lessons on everything you could need to know about starting a freelance copywriting business. They aren’t static either. In the time I’ve been in the course multiple modules have been updated and many more have been added (including one on AI in copywriting).

Standout features and benefits of the course

What sets Write Your Way to Freedom apart from other copywriting courses? Here are a few standout features:

  • Actionable advice: Sarah provides practical, step-by-step guidance that you can implement immediately to start seeing results in your business.
  • Real-life examples: Throughout the course, Sarah shares real-life examples of successful copy, client interactions, and marketing strategies that have worked for her and her students.
  • Multiple means of support: The WYWTF community is available 24/7 plus the course includes typically multiple live sessions with either Sarah or one of her copy coaches each week.
  • Lifetime access: Once you enroll in the course, you’ll have lifetime access to all the materials, including any future updates or additions.

The Write Your Way to Freedom copywriting community

One of the most valuable aspects of Write Your Way to Freedom is the supportive community that comes with it. When you enroll in the course, you gain access to a private group on Circle where you can connect with other students, ask questions, and get feedback on your work.

The community is incredibly active and supportive, with members ranging from complete beginners to established copywriters. Sarah is also highly engaged in the group, offering advice, answering questions, and providing encouragement every step of the way.

Having access to this community has been invaluable for me as I’ve grown my business. It’s a place where I can celebrate my wins, learn from others’ experiences, and get the support I need to keep pushing forward.

I’m personally not as active in the group as I was when I first started (way back when it was housed in a FB group), but I still like to pop in occasionally because it’s nice to where everyone is at with their businesses.

Is Write Your Way to Freedom Worth the Investment?

Now that you have a better understanding of what Write Your Way to Freedom offers, you might be wondering if it’s worth the investment. As someone who has personally benefited from the course, I can confidently say that it was one of the best investments I’ve ever made in my career. However, I also recognize that every individual’s situation is unique.

Pros and cons of Sarah Turner’s copywriting course

Let’s start by weighing the pros and cons of Write Your Way to Freedom“:

Pros:

  • Comprehensive, well-structured content that covers all aspects of building a freelance copywriting business
  • Actionable advice and practical strategies that you can implement immediately
  • Supportive community of like-minded individuals to learn from and grow with
  • Lifetime access to course materials, including future updates
  • Proven track record of success, with numerous students achieving their goals

Cons:

  • Significant investment, which may be a barrier for some aspiring copywriters
  • Requires dedication and consistent effort to see results (not a “get-rich-quick” scheme)
  • May not be suitable for those who aren’t committed to pursuing freelance copywriting as a career

Who will benefit most from taking Write Your Way to Freedom

Write Your Way to Freedom is best suited for individuals who are:

  • Passionate about writing: If you love crafting compelling stories and have a way with words, this course will help you turn your passion into a profitable career.
  • Committed to building a freelance copywriting business: The course requires dedication and effort. If you’re serious about making copywriting your full-time career, you’ll get the most value from the course.
  • Ready to invest in themselves: While the course is a significant investment, it’s important to view it as an investment in your future. If you’re willing to bet on yourself and put in the work, the rewards can be life-changing.

Pricing and refund policy for WYWTF

At the time of writing, Write Your Way to Freedom is currently priced at $5800. While this may seem steep, it’s important to consider the value you’re getting in return. The course provides a comprehensive roadmap for building a successful freelance copywriting business, which can lead to a fulfilling and lucrative career.

Many courses cover learning copywriting or how to build an online business, but far fewer cover both topics as completely as Sarah does. And just imagine if you were trying to learn these skills through a traditional college? If you could even find similar college courses, they would certainly cost a lot more (this was actually my mental justification for the price back when I joined).

It’s also worth noting that Sarah offers a 14-day money-back guarantee. If you’re not completely satisfied with the course within the first 14 days, you can apply for a full refund. This demonstrates Sarah’s confidence in the value of her course and her commitment to her students’ success.

Ultimately, only you can decide if Write Your Way to Freedom is worth the investment for your specific situation. However, if you’re serious about pursuing a freelance copywriting career and are willing to put in the work, I believe this course is one of the best investments you can make in yourself and your future.

Photos from the WYWTF IRL mastermind group in 2019

Write Your Way to Freedom Success Stories

One of the most inspiring aspects of Write Your Way to Freedom is the countless success stories from students who have taken the course and transformed their lives. You can view testimonials from some of Sarah’s past clients and students on her website. I’ve interacted with many of the fellow students listed over the years and can confirm that they are real people who are currently working as copywriters.

Sarah also frequently interviews students on her Youtube channel (as well as posting lots of other free content).

My favorite part of WYWTF’s success stories is the wide variety of ways that students have customized their businesses. Some stick with traditional freelance copywriting, but others have transitioned into copyediting, ghostwriting, and marketing their own digital products.

I originally only set out to make enough money to cut back on overtime shifts as a nurse, but about two years ago I left my full time job and I’ve been supporting myself completely with money from my copywriting business.

Income potential and types of projects you can take on as a copywriter

As a freelance copywriter, your income potential is largely dependent on your niche, experience, and the types of projects you take on. However, many successful copywriters are able to earn six figures or more per year.

Some common types of copywriting projects include:

  • Website copy: Writing compelling homepage copy, about pages, and product descriptions
  • Sales pages: Crafting persuasive long-form sales pages for courses, coaching programs, and other offers
  • Email marketing: Writing email sequences, newsletters, and automated campaigns
  • Ad copy: Creating attention-grabbing ad copy for platforms like Facebook, Google, and Instagram
  • Blog posts and articles: Writing engaging, SEO-optimized content for blogs and websites

As you gain experience and build your reputation, you can start charging premium rates for your services. Many successful copywriters charge $100+ per hour or several thousand dollars per project.

The beauty of freelance copywriting is that you have the freedom to choose your niche, set your own rates, and work with clients you genuinely enjoy. With the skills and strategies you’ll learn in Write Your Way to Freedom,” the possibilities are truly endless.

Next Steps

In conclusion, Write Your Way to Freedom is a game-changing course for anyone who dreams of building a successful freelance copywriting career. Sarah Turner’s comprehensive, actionable guidance has helped countless students, myself included, turn their passion for writing into a thriving business.

The course covers every aspect of freelance copywriting, from finding your niche and crafting compelling copy to marketing your services and managing clients. With real-life examples, templates, and a supportive community, WYWTF provides a proven roadmap to success.

While the course is a significant investment, it’s one that can pay off in spades. The skills and strategies you’ll learn have the potential to transform your life and give you the freedom to work from anywhere, set your own hours, and earn a substantial income.

If you’re ready to invest in yourself and your future, Write Your Way to Freedom is the course for you. With dedication, hard work, and the guidance of Sarah Turner, you can build the copywriting career of your dreams and finally achieve the freedom you’ve been seeking.

So, what are you waiting for? Take the leap, sign up for the free introductory masterclass (you’ll be able to sign up for the full course afterwards), and start your journey to a fulfilling, profitable career as a freelance copywriter. Your future self will thank you.

FAQs

Before we wrap up, let’s address some common questions about Write Your Way to Freedom and freelance copywriting in general.

Do I need writing experience to start Sarah Turner’s course?

No, you don’t need any prior writing experience to start Write Your Way to Freedom.” The course is designed to take you from complete beginner to confident, skilled copywriter. Sarah starts with the basics and gradually builds upon each lesson, ensuring that you have a strong foundation before moving on to more advanced concepts.

Whether you’re a total newbie or have some writing experience under your belt, WYWTF will meet you where you are and help you grow your skills and confidence.

How long does it take to complete Write Your Way to Freedom?

The beauty of Write Your Way to Freedom is that it’s a self-paced course, which means you can work through the modules at your own speed. Some students choose to dive in and complete the course in a matter of weeks, while others prefer to take their time and implement each lesson before moving on to the next.

I would guess that the average student who still has a day job probably takes 2-3 months to go through all the modules and implement them (that’s the key part). However, you’ll have lifetime access to the course materials, so you can always revisit the content whenever you need a refresher.

What kind of support is available if I get stuck?

One of the greatest advantages of Write Your Way to Freedom is the unwavering support you’ll receive throughout your journey. If you ever get stuck, have questions, or need guidance, you have several resources at your disposal:

  • The course community: As mentioned earlier, you’ll gain access to a private Circle community where you can connect with other students, ask questions, and get feedback on your work. This community is an invaluable resource for support, encouragement, and accountability.
  • Q&A calls with Sarah: Sarah regularly hosts live Q&A calls where you can ask her questions directly and get personalized advice for your specific situation. These calls are a fantastic opportunity to get targeted guidance and learn from other students’ experiences.
  • Email support: If you have a question that can’t wait for the next Q&A call, you can always email Sarah and her team directly. They’re incredibly responsive and always happy to help.

With these support systems in place, you’ll never feel alone or stuck as you work through the course and build your freelance copywriting business.

Categories: Reviews

Ellyn Vohnoutka, BSN, RN

Ellyn Vohnoutka, BSN, RN is a freelance healthcare writer specializing in helping independent and direct care doctors attract new patients to their practice and keep them engaged in their health. If you’re ready to grow your practice and your online presence, let’s talk!