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Ellyn Vohnoutka, BSN, RN

Ellyn Vohnoutka, BSN, RN is a freelance healthcare writer specializing in helping independent and direct care doctors attract new patients to their practice and keep them engaged in their health. If you’re ready to grow your practice and your online presence, let’s talk!
Ethical Healthcare Content Marketing: A Comprehensive Guide

Ethical Healthcare Content Marketing: A Comprehensive Guide

SUMMARY: Ethical healthcare content marketing builds trust with patients by prioritizing transparency, respecting privacy, avoiding misleading claims, and promoting evidence-based information. It involves developing a content strategy aligned with ethical values, ensuring accurate and unbiased content, respecting patient autonomy, promoting inclusivity, and navigating ethical challenges like conflicts of interest. As Read more…

By Ellyn Vohnoutka, BSN, RN, ago
Healthcare SEO: Boost your online visibility

Healthcare SEO: Boost Your Online Visibility in the Medical Industry

SUMMARY: Healthcare SEO involves optimizing medical websites for search engines to improve visibility and attract more patients. It requires addressing unique challenges like regulatory compliance, sensitive information handling, and establishing expertise while implementing on-page strategies like keyword research, content optimization, technical SEO, and user experience, as well as off-page tactics Read more…

By Ellyn Vohnoutka, BSN, RN, ago
Inbound Marketing for Doctors: Attract New Patients Effortlessly

Inbound Marketing for Doctors: Attract New Patients Effortlessly

SUMMARY: Inbound marketing for doctors involves creating valuable content like blogs, educational resources, and visuals to attract potential patients through search engines and social media. It also includes optimizing websites for search, building links, email marketing, tracking results, and continuously improving strategies. Imagine this: you’re a doctor, and your waiting Read more…

By Ellyn Vohnoutka, BSN, RN, ago
Health Copywriter Insights: Boost Your Practice's Online Presence

Health Copywriter Insights: Boost Your Practice’s Online Presence

SUMMARY: A healthcare copywriter fluent in SEO and patient psychology can significantly elevate a medical practice’s online presence, harnessing the digital landscape to connect with patients seeking trusted health information. Through tailored marketing strategies and quality content, practices can stand out in a competitive health sector and draw in a Read more…

By Ellyn Vohnoutka, BSN, RN, ago
How do I write a healthcare blog post

How Do I Write a Healthcare Blog Post: Your Complete Guide

SUMMARY: Dive right into healthcare blogging by crafting precise, patient-friendly content to simplify complex topics—consider outsourcing to a healthcare copywriter when needed to ensure your blog’s vitality. Feeling overwhelmed with the thought of writing an effective healthcare blog post? You’re not alone, and I’m here to help you navigate this Read more…

By Ellyn Vohnoutka, BSN, RN, ago
Nutrition Copywriter Secrets: Boost Your Health Brand's SEO

Nutrition Copywriter Secrets: Boost Your Health Brand’s SEO

SUMMARY: Leveraging the skills of a nutrition copywriter intertwines SEO mastery with engaging, structured content to amplify your brand’s online impact and market presence. Fresh insights from a nurse-turned-copywriter infuse your health message with credibility, drawing visitors back and fostering community. Struggling to turn your passion for health into a Read more…

By Ellyn Vohnoutka, BSN, RN, ago
What does a healthcare copywriter do?

What Does a Healthcare Copywriter Do? Unveiling the Role & Skills

SUMMARY: A healthcare copywriter crafts accurate and engaging content tailored for your patients and clients, combining medical expertise with writing finesse to navigate the unique challenges and ethical aspects of the healthcare industry. Struggling to articulate complex healthcare messages to your audience? Enlisting a healthcare copywriter could be the strategic Read more…

By Ellyn Vohnoutka, BSN, RN, ago
Women's Health Copywriter: Crafting Content That Connects & Converts

Women’s Health Copywriter: Crafting Content That Connects & Converts

SUMMARY: A skilled women’s health copywriter bridges the gap between healthcare providers and the female audience, employing insightful, expert content to meet Google’s stringent requirements and resonate with the nuances of women’s health issues. Struggling to capture the unique needs of your women’s health audience? As a nurse and healthcare Read more…

By Ellyn Vohnoutka, BSN, RN, ago
Why your practice need s a nurse copywriter

Nurse Copywriter: Bridging Clinical Expertise and Engaging Content

SUMMARY: With a seasoned nurse copywriter, your healthcare communications will be engaging, accurate, and authoritative, ensuring they resonate with your target audience. Struggling to blend authoritative healthcare knowledge with engaging content for your audience? You’re not alone—harnessing your extensive medical expertise in a way readers will love is crucial. The Read more…

By Ellyn Vohnoutka, BSN, RN, ago