You care about your patients, and you put a lot of effort into creating content for your website. It’s not just about marketing, you truly want to provide them with the information they can use to improve their lives. But here’s a thought to chew on: How can you really Read more…
To defeat Dr. Google… …You must become Dr. Google 80% of your patients look up health information online. And they’re going to keep looking up their health questions no matter what you do. *internal tears* And you risk loud external crying if someone asks you about celery juice, detox teas, Read more…
Got some questions about hiring a medical copywriter for your practice? Here are the answers to some of the questions I get asked most often. What is a medical copywriter? Copywriting is a form of writing that persuades the reader to take action. Traditionally it’s been used most often in Read more…